The Pitch
To make meeting introductions more impactful and set a positive tone for the discussion, consider this approach:
- Experience Your Client's Product/Service: Before the meeting, take the time to engage with your client's offerings. Whether it's visiting their store, using their software, or trying out their product, this firsthand experience can provide a deeper understanding of their business.
- Note What You Liked: Pay attention to the aspects of the product or service that impressed you. This could be anything from the user experience, quality, design, or customer service.
- Note What You Would Improve: Also, consider any areas where you think there could be improvements or enhancements. This shows that you have thought critically about their offering.
- Share Your Experience in a Story: During the meeting introductions, share your experience as a brief story. This personal touch can make the introduction more engaging and show the client that you have taken an active interest in understanding their business.
So What?
This approach to meeting introductions can create a more dynamic and engaging start to your meetings. It demonstrates to the client that you have invested time in understanding their business and products, which can help build rapport and trust. Additionally, it provides a unique talking point that can lead to more in-depth discussions about their business needs and challenges.
Next Steps
✅ Plan to experience your client's product or service before your next meeting.
✅ Take notes on your experience, focusing on both positives and areas for improvement.
✅ Prepare to share your experience in a concise and engaging story format.
✅ Use this approach to create more meaningful and memorable meeting introductions.
Closed Won!
Personalizing meeting introductions by sharing your experience with a client's product or service can be a game-changer. What other techniques do you use to make meeting introductions more impactful? Share your strategies and experiences in the comments below.
